The Markies Honor Excellence in Marketing

For over a decade, Oracle Marketing Cloud has celebrated excellence in data-driven Modern Marketing through the Markie Awards. This event recognizes innovation and highlights marketing organizations that deliver the best of their brand using Oracle Marketing Cloud solutions.

This year, the Markie Awards ceremony will be held at the Mandalay Bay in Las Vegas, Nevada on April 25, 2017. For more information about this year’s Markie Award categories, visit the 2017 Markie Categories here.


How A Markie Is Won

Congratulations to the 2016 Markie Award Winners:

Best Customer Retention or Loyalty Program
Cetera Financial Group

Best Digital Marketing Ecosystem

Best Email Marketing Campaign

Best Emerging Company Marketing Campaign
Mobovida, LLC

Best Integrated Consumer Marketing Program

Best International Campaign

Best Lead Management Program
Juniper Networks

Best Mobile Experience
Zalora South East Asia

Best Sales & Marketing Alignment
Sierra Wireless

Best Social Campaign
FamilyShare Network / Deseret Digital

Best Testing & Optimization of the Customer Experience

Best Use of Audience Data
Dell Inc.

Best Use of Data Analytics & Insights
Thomson Reuters (MarkMonitor)

Best Web or Commerce Experience
SunPower Corporation

Content is King

Modern Marketing Leader of the Year
Blake Cahill, Royal Phillips

Most Creative Marketing Campaign

Rapid Transformation
BT Global Services

People’s Choice Award: Best Video Submission
Cisco Systems

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