Most Creative European Marketing Campaign

Sometimes all of the pieces align to create a fantastic marketing campaign – the perfect idea, the right target, the memorable artwork, the personalised follow-up, and of course, the measurable results. Inspire us by sharing your creativity in screenshots or links. Primary judging criteria: campaign results, creativity of artwork or delivery mechanism.

Atos Most Creative European Marketing Campaign (2013)

Atos became Worldwide IT Partner to the IOC in 2002 but we had never run a sales enablement campaign around a specific Olympic Games.

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PTC Most Creative European Marketing Campaign (2013)

Tasked with growing brand awareness, brand perception, and related adoption of a newly introduced product and release (PTC Creo 2.0), PTC created the “Engineering Excellence” marketing campaign. This marketing initiative took a unique and innovative approach to promoting the product brand, focuses on how PTC customers (rapidly-evolving, globally distributed manufacturers) positively impact the lives of their customers with their products. Delighting their needs and wants, the campaign highlights how each manufacturer’s excellence in engineering is fundamental to meeting the needs of their customers, and how PTC and PTC Creo support that.

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TalkTalk Business Most Creative European Marketing Campaign (2013)

The What’s Your Business Grade? Campaign was a multi stage strategy conceived to achieve the dual goals of generating leads qualified to a very high standard to aid the sales process, and promoting the TalkTalk Business brand towards our desired position of telecoms and IT industry thought leaders.

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